Website WorldLink Communications Ltd.
JOB OPPORTUNITY
Regional Marketing Officer
Current Job Vacancies: 5
Functional Designation: Regional Marketing Officer
Department: Retail Marketing
Location: Inside and Outside valley
As a Regional Marketing Officer, the candidate will play a vital role in developing and implementing a Regional marketing plan and execution.
Candidates will be responsible for driving brand awareness, increasing customer engagement, and supporting sales efforts to achieve business objectives. The role requires a strong understanding of local markets, effective communication skills, and the ability to collaborate with cross-functional teams.
Education Level:
Bachelor’s degree in marketing, business administration, or a related field (a relevant master’s degree is a plus).
Professional Skill Required:
Communication, Marketing, Customer Relationship Management, Interpersonal Skills
Job Specification
- Marketing knowledge (ATL, BTL and Digital)
- Good interpersonal communication skills
- Insight into local consumer behaviour and consumer media exposure of the region they represent
- Strong understanding of regional market dynamics, consumer behaviour, and cultural nuances.
- Experience in planning and executing multi-channel marketing campaigns.
Job Description
- Conduct market research to identify customer needs, preferences, and market trends in the region/ branches.
- Analyze competitor activities and identify opportunities for marketing competitiveness.
- Develop a comprehensive regional marketing Plan aligned with overall business goals.
- Determine target audience segments and tailor marketing campaigns accordingly.
- Plan, execute, and monitor integrated marketing campaigns across multiple channels, including print, events
- Create and implement branding strategies to improve the company’s brand image and market positioning. • Plan and execute regional promotional activities to increase customer acquisition, engagement, and retention.
- Plan and participate in local events, trade fairs, and exhibits in order to market the products and services of the business.
- Conduct data and metric analysis to identify areas for improvement and provide data-driven recommendations
- Conduct market research in the designated region to discover market trends, customer requirements, and the level of competition.
- Collaborate with HO Marketing to adapt marketing campaigns to regional needs.
- Collaborative mindset with the ability to work effectively in cross-functional teams.
- Flexibility to travel within the region as required.
Deadline: 31 May, 2023