JOB OPPORTUNITY

IMS Group is Hiring Digital Marketing & SEO Expert

Job Description:

Creating Strategy for contents in Social Media Platforms
Develop digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
Ability to plan campaigns in accordance with defined KPIs
Brainstorm new and creative growth strategies through digital marketing.
Measure and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
Create social media calendar and improvise if necessary
Developing and managing digital prospecting and remarketing campaigns to drive strong return on investment and efficient CPI, CAC, CPV, etc.
Execute, Analyze & Optimize ads across Google, Facebook, etc to acquire new users or app install
Design remarketing campaigns to re-engage with users using platforms like Google, Facebook etc
Establish, implement & measure the effectiveness of mobile app paid advertising initiatives to drive adoption, user growth and engagement
Be at the forefront of latest Ad Tech developments, Programmatic buying, DSP’s algorithms, Product research & market opportunities to diversify & scale up the eCom business
Plan, execute & oversee all digital marketing campaigns including but not limited to social media, Google ads & third-party ads

Qualifications and Skills

At least 4 years’ experience in the field of Digital Marketing
Completion of Master’s/ Bachelor’s Degree or degree equivalent to it preferably specialized in Digital Marketing
Outstanding verbal & written communication and interpersonal skills
Excellent organizational and multi-tasking skills
Ability to think outside the box and positive attitude- Self-motivated, Dynamic, Smart and Presentable

Email us your recently updated resume at careers@ims-np.com